Portofino Dry Gin Presents La Penisola: The New Limited Release

 

 

A New Portofino Story Unfolds...

Portofino Dry Gin, the 2019 ultra-premium gin brand born as a tribute to the iconic Ligurian village, announces the launch of its latest creation, the limited release La Penisola.

This new gin is designed for enthusiasts of the famous 'Portofino flavour' who wish to discover the latest chapter in the Portofino brand's story. Distilled in limited quantities, La Penisola embodies the essence of the beautiful landscape of Portofino peninsula, dominated by Castello Brown, celebrating its natural beauty and rich traditions.

With a selection of ten carefully chosen botanicals, including the main ingredient: local maritime pine needles that evoke the aromas of the Ligurian Riviera, Portofino Dry Gin - La Penisola is distilled using the traditional London Dry Gin method that involves the simultaneous distillation of all ingredients to achieve a drier taste and delicate flavours. In addition to juniper, sage, marjoram, lemon, grapefruit, mandarin, rose, bay leaf and rosemary are also found in the blend.

This recipe differs from the original Portofino Dry Gin in which the 21 botanicals are distilled individually using a contemporary 'distilled dry' technique.

La Penisola offers an indulgent flavour: its aroma is characterised by balsamic, fresh and herbaceous notes, while warm pine tones with delicate nuances of juniper linger on the palate. The taste develops with an extraordinary harmony of Mediterranean herbs, enriched by a slight hint of rose. The finish is long and persistent and leaves a pleasant citrus flavour.

In addition to perfecting the unmistakable flavour of its first London Dry Gin, Portofino Dry Gin prioritised environmentally friendly materials for its packaging. A tangible example of this is the label paper, made from 100% cotton linters, which testifies to the brand's commitment to sustainability without sacrificing quality. In addition, the bottle caps incorporate 35% recycled plastic, emphasising the desire to minimise environmental impact.

The packaging of the bottle reflects the timeless beauty of Portofino and the brand's heritage embodying the spirit of La Dolce Vita. The colour of the glass evokes the turquoise sea of its shores, while its solid square shape recalls classic vintage perfume bottles.

The label design captures the iconic landscape of the peninsula facing the Piazzetta of Portofino, offering a visual narrative that makes Portofino Dry Gin bottles not only desirable for connoisseurs, but true collectors' items. When three bottles are placed side by side, the panorama of the peninsula unfolds, creating an immersive experience. With La Penisola, the brand continues its narrative on Portofino, following up the story begun with the first iconic bottle: a journey guided by the constant search for excellence and the brand mission to share the charm of the eponymous Ligurian village with the rest of the world.